Several weeks ago, our wedding photographer (
Derryn Semple) contacted me to say our photos (which we were going to get in digital format on a disc) were ready, she was just waiting for
packaging to arrive. My highly impatient self was like,
Packaging? Really? Can't she just stick the discs in an envelope and mail them?! A little while later when we finally got the photos, I understood :-)
My grandmother always says "
Feast the eyes" when she's making her food (i.e. presentation is just as important as taste), and Derryn certainly feasted the eyes with the beautiful presentation of our photographs :-)
So the point of this post is to show you, an author who's been told over and over that you need to create a "
brand" for yourself, how Derryn creatively incorporates her brand into everything she produces.
First of all, here is her logo:
And here is what our photos came packaged in:
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| Click to enlarge |
And when you open the box, this is what's inside:
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| Click to enlarge |
The coffee smells so good! (And I'm not even a coffee drinker ;-) ) I love that little bird on her logo, and I'm not likely to ever forget what it represents -- Derryn's photography. I've seen it on her website, her Facebook page, now the box, and the little keyrings that are so pretty we will HAVE to use them somewhere (and so that we'll never forget our anniversary ;-) ).
Oh, and the photos themselves are gorgeous too! I'll be sharing some here soon.
What represents you as an author? A logo? Font type? Colour?
